Today, the Department of Marketing and Logistics stands as a modern academic unit with a professional and dedicated team that educates and nurtures students, unlocking their talents for success in promising careers.
Over the years, the department has grown to a staff of 50 academic and teaching professionals (13 of whom work part-time), significantly increasing the number of graduates, research areas, and fields of interest.
At the undergraduate level, students specialize in Marketing and Logistics (with Logistics offered as a specialization within the Management program). At the graduate level, students become experts in Marketing, Internet Marketing, and Logistics. The number of students in the department grows annually as these fields are highly in demand in the job market.
The department's academic team includes 6 Doctors of Economic Sciences, professors, associate professors, and assistants. The main goal of the Department of Marketing and Logistics is to impart knowledge to future managers and marketers, teaching them to see opportunities where others see obstacles, think creatively, and respond to the real needs of the business environment while adhering to ethical and moral principles.
In training students, the department utilizes modern educational technologies, including lectures with presentations and video support, analytical and case study exercises, role-playing and computer-based simulation games, webinars, and on-site practical classes and workshops at leading companies.
How did education and research develop in the department?
The Department of Marketing and Logistics was officially named in 2003, though its roots trace back to the Department of Industrial Economics and Production Organization. In 1964, the Department of Economics and Organization of the Chemical Industry and Energy was established, which was later renamed in 1996 to the Department of Economics of Energy and Chemical Enterprises and Marketing. This department initially focused on teaching subjects related to the organization and management of enterprises in the energy and chemical industries. The first graduates, economists specializing in energy and chemical industry management, completed their studies in 1968. Since then, the department has trained over 2,500 professionals.
In 1994, the department began preparing a new generation of economists – marketers – to meet the needs of the market economy. Responding promptly to the dynamic development of the labor market in Ukraine, the department started training specialists in Logistics in 2000.
The department also participates in the training of undergraduates, specialists, and master’s degree students in technical fields at the newly established institutes within the structure of the National University "Lviv Polytechnic," such as the Institute of Chemistry and Chemical Technology, the Institute of Energy and Control Systems, the Institute of Distance Learning, and the Institute of Postgraduate Education.
Development of the department's team
Over the years, the Department of Marketing and Logistics has been led by several esteemed scholars:
- Dr. Volodymyr Borodkin (1945-1974)
- Assoc. Prof. Bohdan Babak (1975-1976)
- Dr. Petro Bondariev (1976-1991)
- Assoc. Prof. Dmytro Atamanyuk (1991-1992)
From 1992 to 2024, the department was chaired by Dr. Yevhen Krykavskyi, a leading authority in logistics and a respected figure in economic science. Under his supervision, 57 dissertations (13 doctoral) were defended, and he authored 31 textbooks and manuals, 32 monographs, and over 500 publications. The department organized 14 international conferences on "Marketing and Logistics in Management Systems" under his leadership.
In March 2024, Dr. Nazar Hlynskyi, who has been a faculty member since 2003 and has authored over 50 scientific publications, was appointed as acting head of the department.
Dr. Hlynskyi:
- is an active consultant and trainer in territorial marketing, strategic planning for urban development, and socio-economic analysis;
- has worked on international technical assistance projects such as TACIS, DESPRO, DOBRE, and USAID, developing strategic development plans for Ukrainian cities and working with local communities in various regions;
- serves as an expert in scientific and technical expertise (appointed by the Ministry of Education and Science of Ukraine).
Priorities of the Department
The Department of Marketing and Logistics continuously works on enhancing the educational content, optimizing curricula, and integrating fundamental, general economic, and specialized training. The department is committed to updating course content, introducing innovative technologies, and improving diagnostic tools for student performance to ensure a holistic and professionally-oriented education.
Faculty members are recognized experts with experience in management, innovation, and research, delivering high-level academic and practical instruction. Many of them also hold relevant positions in the industry, ensuring the practical relevance of the courses taught.
The department's achievements are evident through numerous awards received by students in national competitions and conferences.
Faculty members regularly undergo training at universities, businesses, and research institutions in Ukraine and abroad (Poland, Germany, Spain, Slovakia, and others) to stay updated on the latest pedagogical methods, industry trends, and technological advancements.