The Department of Media Technologies, Information and Book Business invites you to take part in the 8th Tyktor Readings «Media Technologies in Social Communications: Experience, Trends, Prospects» which will be held at the Institute of Printing Art and Media Technologies, Lviv Polytechnic National University, on 5–6 June 2025.
With this event, the Department continues to commemorate Ivan Tyktor (1896–1982), a prominent Ukrainian publisher, founder of the Ukrainian Press concern (1923), whose experience – a business approach to publishing combined with high social motives and the promotion of national ideals – can and should become a guiding light for modern publishers, advertisers, and media professionals.
Thematic areas of the conference:
- Historical context of the media sphere: from analogue to digital technologies.
- Media technologies in wartime: countering disinformation and fake news.
- Media technologies in document and book studies: traditional approaches and new solutions.
- Innovative content forms: interactivity and experimental formats.
- Business innovations: analytics, effective communication, and productivity.
- Virtual worlds: augmented and virtual reality in social communications.
- Artificial intelligence and neural networks in media: opportunities and challenges.
To participate, please register and send your presentation materials to tyktor.readings@lpnu.ua by 20 May, 2025.